Vittoria Haritos Blog Leave a Comment

Recently, I wrote about the importance of a company’s core values and how they have been tested during our current cultural climate.  One of the core values of JTI is EMPATHY.  Merriam-Webster’s defines empathy as a noun and that it is the action of understanding, being aware of, being sensitive to, and vicariously experiencing the feelings, thoughts, and experience of another of either the past or present without having the feelings, thoughts, and experience fully communicated in an objectively explicit manner.


Psychologists define empathy in three ways: Cognitive, Emotional, and Compassionate. 


While I feel it’s impossible to fully understand where another person is coming from, I believe we must strive to consider what it’d be like if we were in their shoes.  We can acknowledge that although we haven’t been in that exact situation, we can imagine how difficult it must be.  We can speak less and listen more, after all,  we have two ears and only one mouth.


For me, empathy is about seeing others and allowing them the space to be their authentic selves.  It’s about being responsible for how our speech and actions (including social media posts) land for others.  It’s embodying the Golden Rule and treating others the way we’d want to be treated.


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